Venkatesh Armugam's Blog Notes

Google Search Console is showing Duplicate, Google chose different canonical than user Error and mentioned as These pages aren't indexed or served on Google. Now what is error actually mean? Jump into direct answer, you can search and get results anywhere online - Google Search, SEO Forums (Reddit & Quora), YouTube, etc. But still the issue might be there. I hope so. This can lead to indexing issues, ranking fluctuations, and even lost traffic. But why does this happen, and what can you do about it? Let’s break it down. Google’s algorithm determines the "best" version of a page based on several factors (Apprx. more than 2000), even if you’ve explicitly set a canonical tag. Here are some common reasons: Internal Linking Signals: If most internal links point to a different URL than your chosen canonical, Google may override your preference. Content Differences: If the "duplicate" page has slight variations (e.g., additional content, better-structured data), Go...

If you were managing Shopping websites particular Shopify Platform, you might see Invalid string length in field "<parent_node>.description" Issue on GSC (Google Search Console). This issues and attentions which are need to solve is from GMC (Google Merchant Center). Recently, Google Merchant Center has been connected with Search Console in order to check and perform any issues of Merchant Center via Search Console itself. You can check all Product Snippets, Merchant Listings & Merchant Opportunities in GSC under Shopping Tab on Left-Side. You may find  Invalid string length in field "<parent_node>.description" in the list of Issues. Visit and check all URLs which it has to be edited. You may download also if it more URLs. Here the steps How to Resolve - Invalid string length in field "<parent_node>.description": Remove/Edit the content which are over excessive or useless words on the product page for just SEO Sake not for actual use...

 Basic & simple SEO Practices: 1. On-Page Optimization 2. Off-Page Optimization 3. Technical SEO 4. Keywords Optimization .... ... .. . But wait. As a Digital Marketer, I have seen these types of posts all the time for the past ten years. What has changed? The Answer is HOW MUCH TIME & EFFORTS YOU ARE INVESTING TO RANK A BUSINESS? The amount of time you are investing on publishing qualitative content to the webpages might increase the Trust & Authority to webpage only If it is original content that covers all required info. In simple How do large companies such as Flipkart, Amazon, Meesho, and many businesses rank faster? They hire a large workforce to manage & publish the content. And obvious Paid and Influencer marketing also. This way, Large Workforce Input = Faster Output (Here don't compare with Quality of Service, But just faster & larger market capturing) Google has released General Guidelines on webpage or MC (Main Content) Ranking - January 23, 2025 - M...

The Startup Competition in India: Challenges and Strategies to Sustain in the Market India is one of the world’s largest and fastest-growing economies, has become a hotspot for startups in recent decade. With its thriving digital ecosystem, access to a large consumer base, and a young, tech-savvy population, India has seen an explosion of entrepreneurial activity. According to the latest reports, India has over 117 unicorns as of March 2025, making it the third-largest hub for startups globally, just behind the United States and China. While the opportunities in India’s startup ecosystem are abundant, so are the challenges. The intense competition within this burgeoning landscape has made it difficult for many startups to not only survive but to thrive. In this post, we’ll explore the challenges startups face in India, the level of competition, and the strategies to sustain a business in this dynamic environment. 1. The Fierce Competition Landscape Competition in India’s startup ecosys...